Media and higher education: a "complex relationship"
International experts and leaders in higher education and journalism gathered at the 91³Ô¹Ïâs Munk School of Global Affairs this week to debate higher educationâs complex, symbiotic relationship with media.
The result: a lively discussion of reportersâ focus on job-based education and warnings from a former head of CBC News and advisor to Al-Jazeera News that cutbacks are leaving newsrooms scrambling to cover complex issues.
Described by organizers as a âpre-conferenceâ, the event provided a glimpse of what to expect when 91³Ô¹Ï hosts the Worldviews conference later this spring. That conference, which runs from June 19-21, will feature panels and interactive discussions on such topics as: shifts in journalism and higher education; the internationalization of universities and colleges; the digital world and higher education; academic freedom and national security.
âThe intention is to extend the conversation about the barriers to communication between academia and the media and to look at possibilities for the future,â said Constance Adamson, president of the Ontario Confederation of University Faculty Associations.
âWorldviews has been a wonderful experiment,â said Professor Glen Jones of the Ontario Institute for Studies in Education at 91³Ô¹Ï. âIt asks, âWhat is the very complex relationship between media and higher education?â because they really both need each other.
âWe increasingly rely on the media to tell our stories when theyâre taking place in higher education; the media increasingly relies on higher education to provide the expertise and background knowledge in order to write the story they have to write and turn around in four to six hours-- but the complexities of that relationship are dramatic.â
The April 16 pre-conference event featured a keynote address by Ryerson Universityâs Tony Burman, the CBCâs former executive director and editor-in-chief of News and Al-Jazeeraâs strategic advisor for the Americas. Burman noted the effect of current cutbacks resulting in âa news industry that is undermanned and unprepared to cover stories, dig deeper into emerging ones, or to question information put into its hands.â
He said cutbacks also affect the nature of story selection, citing an article from the Columbia Journalism Review saying eight out of 10 journalists reported stories seen as âimportant but dullâ are often avoided in favour of more eye-catching stories.
Burman closed by offering a hopeful example of media and higher educational institutions thriving together in the midst of the âArab Spring,â as both institutions worked to ensure the political transition happened in a fair, open and accountable way.
âI found that partnership inspiring, and a lesson, perhaps,â he said.
A lively panel discussion followed, highlighting frustrations about mediaâs coverage of the increasingly job-preparation-based âpragmatic agendaâ of higher education.
Moderated by Rick Salutin (journalist, novelist, critic and lecturer in Canadian studies), the panel included Janice Gross Stein (director of the Munk Centre for Global Affairs), Clifford Orwin (professor of political science, classics and Jewish studies at 91³Ô¹Ï), Scott Jaschik (editor of Inside Higher Education) and Melonie Fullick (PhD candidate in postsecondary education policy at York University).
âWhat are my frustrations and criticisms regarding mediaâs coverage of the pragmatic agenda in higher education? Mostly that theyâre so uncritical of it,â said Orwin.
Stein argued there was an âunjustified sense of grievanceâ in the way universities view their media coverage. When colleagues approach her with media problems, Stein said she often suggests: âMaybe the problemâs with what youâre doing, not with the media.â
The push for this âpragmatic agendaâ in higher education may be coming from politicians, rather than the media or educational institutions themselves, Jascik said. But he added media may be culpable for not pushing the debate forward when covering educational policy makers.
âIs the press asking appropriate questions about them, or just printing their allegations?â Jascik said. âI think itâs legitimate to ask if the press is subjecting these claims to scrutiny.â